We caught up with Ed Norris-Jackson, our First Team Manager, to get his thoughts on the 2025/26 season, here’s what he said.
Your first season at Reading as the Women’s First Team Manager done and dusted, does it feel like it’s been one of success?
Absolutely! Although we ultimately fell short of our ambition to win the league, so much of what we’ve done this year told us that we are very much on the right track. We beat the top teams, went deep into cup competitions and provided opportunities for our promising young players. It’s all led to a belief and mindset shift, from players, supporters and the club as a whole, that’s occurred this season that means people are optimistic when talking about the women’s team – that’s huge after the few years we’ve had recently.
What were your intentions for the season for the squad and do you think they met them?
Intentions were what they will be every year; Progression, Winning, Impact. We had to improve on last year and begin trying to change the mindset around the club from being a gritty underdog to now one that expected to win most weeks and the also be one that would use the badge and the power of football to be a positive influence in impacting the community. We’ve absolutely done that this year.
Are there any standout moments for you on the pitch?
Some of my favourite moments would be the full time whistle in the Wycombe home game, Ellie S getting her first goal against Oxford City, that 10 game run ant the end of the season which had us top of the form table and then finally completing my bingo card!

Equally, are there any standout moments for you off the pitch?
Community Day was great, seeing Arbour Park decked out in blue and white and seeing the girls interact with all of the supporters in the meet and greet. The hospital visit was special too, being able to use the power of football and the badge in an incredibly positive way.
Anything you’d like to say to the fans?
You are the best around! We’ve really felt your love and support all year and we’re going to need you again next year. We’re all on this journey together and you all absolutely nailed your part. We hope we’ve given you something to be proud of, remember we’re only just getting started!
Looking ahead, what does success in the 2026/27 season look like for you?
Progression, winning, impact. All the players and staff have to feel as though they’ve improved and developed as players and people and we have to improve our processes to beat this seasons points total. To follow on from that, this should then lead to winning – we want to win the league, as well as a cup or two. We’re in 6 competitions next season so lots of opportunities for silverware.
Then, most important of all, we must impact the wider community. We want to increase our attendances and the number of young girls and boys we interact with and inspire at games, we want to do more to be a positive influence in the community, like our hospital visit last season. If we can tick off most of these, that will result in a great 26/27 season!


